Preparing for a Comparative Usability Test on Competitor Airline Websites

Research Goals:

1. Learn more about the contex of use of people that use airline websites.
2. Discover the goals, behaviours and context of airline customers when booking a flight
3. See how well or how badly different organisations try and solve the same problem.

Test Script

• Test preamble
• Background Questions
• Task 1: Flight and date selection on KLM
• Task 2: Flight and date selection on Emirates

Permission

Gmail - Remote User Test.pdf